Transforming passive ads into interactive experiences isn’t just about engagement—it’s about creating meaningful interactions that drive action. With a deep understanding of both technology and consumer behavior, I design high-impact interactive end cards (IECs) that turn fleeting ad impressions into lasting connections. Just like in game design, where player agency keeps users immersed, interactive ads invite participation, making users feel in control rather than just spectators.

This approach isn’t about adding interactivity for its own sake. It’s about leveraging intuitive design, responsive feedback, and strategic call-to-actions to create ad experiences that are both seamless and compelling. Whether it’s gamified touchpoints, dynamic product showcases, or immersive storytelling, my goal is to craft ad formats that not only capture attention but also enhance conversion and retention—turning engagement into measurable success.